What happens when a classical outdoor stalwart meets an innovative streetwear brand and design studio? Well, if you’re lucky you get a capsule collection as good as this one. Toronto based Better™ Gift Shop take classic pieces from classic brands and reimagine them through their own lens, repositioning a product in the market. When we heard a retro-inspired Marmot collection was on the way we knew we had to have it…

A high-performing piece of active-insulation from Marmot with finishing touches from Better™. The synthetically insulated jacket is a breathable piece for activities in the cold. Using an innovative WarmCube technology with circulates air through the inside of the jacket. A custom printed lining and top-hood logo make up the Better™ touches.